atSistemas is now knowmad mood. knowmad mood, a technology consulting firm leader in digital transformation with more than 29 years of history as part of the evolution of the company.
As part of its strategic plan for 2021-2024, knowmad mood seeks to become one of the main players in the technology sector in UK. atSistemas is committed to changing its corporate identity to knowmad mood to align the image and perception of the brand with its growth and international expansion goals.
The technology group is composed of:
– DEXS, the business division that offers an ecosystem of training solutions, technology, and services.
– New Verve Consulting, specialising in the creation, development and design of Atlassian solutions and products for different clients in the United Kingdom and the Republic of Ireland
– Incipy, a consulting firm specialising in digital transformation and strategy of businesses and organisations with a focus on people, a pioneer in Spain.
This rebranding fulfills the purpose of strengthening its position in the market through innovation and sustainable development with the mission to continue providing value to customers, drive talent, unify the digital strategy of the business with the skills and technical solutions and sets a new direction in the future of technology. See video of the evolution 👉 HERE To learn more about this evolution read more 👉 HERE
knowmad mood global strategy
knowmad mood comes as a declaration of intent that follows the company’s evolution and strengthens its position as a major multinational corporation. With this transformation, the company wants to align the perception of the brand with its positioning and international expansion goals. The idea is to ensure that the company’s international presence and the services it offers are in line with its current size, in terms of reputation and market recognition. For this reason, it is primarily an evolutionary process where the same corporate values and principles are preserved but more coherently expressed with the current situation of atSistemas, that of being a leading company in digital transformation and innovative technological solutions at the forefront.
The new corporate image of knowmad mood includes a new logo that creates a new visual expression of the company but leaves intact the corporate colours that have characterised the brand since its beginnings in 1994. This identity reflects an honest and transparent brand that speaks of an ecosystem of talent, partners, clients, and above all, a team of people connected to a common purpose. “The rebranding process has been a challenge, because, on the one hand, we wanted to transmit our new reality, but at the same time we wanted to communicate that we continue to preserve the values that have brought us here and are part of our identity and history. We want to continue to show that feeling of enthusiasm that we all have and the shared experiences that have led us to make the most of the challenges we have faced, no matter how complex they have been. This feeling of belonging and community has made us a great team, and this is the concept that we wanted to reinforce in this new identity. Because we are and will continue to be a team, and that is what makes us great,” says Jessica Iglesias Sánchez.
“We have absolutely no doubt that the job profile of the future is the ‘knowledge nomad’, people who are digital natives and are known for their creativity and innovative skills, and for creating a network with other people beyond borders. However, they are responsible, flexible, and passionate about their work, allowing them to be resilient in the face of adversity and to be in constant evolution and learning thanks to their great ability to adapt. This is our culture, our state of mind, and, ultimately, our spirit, and this is the inspiration for our name, ‘knowmad mood’. This new name allows us to express our identity in a coherent way, one that will be with us in our strategic growth and expansion goals for the future”, says José Manuel Rufino Fernández, CEO of atSistemas.
About knowmad mood
knowmad mood is a leading company in digital transformation combining talent, technology, and business to make the most of the complex challenges of the market through innovation and sustainable development with the mission of adding value to more than 500 clients and helping them in their digital transformation since 1994.
The company employs more than 2,400 professionals, a revenue of 129.2 million euros in 2022, and has offices in 7 countries including Spain, Italy, Portugal, United Kingdom, United States, Uruguay, and Morocco, where they undertake architecture, development, systems integration, and managed services projects, promoting and adopting the best practices in the market.